The crisis plan

One of the worst things you can do is to try and make important decisions when you’re under great stress. While it can sometimes be necessary, the chances that you get it right are rather slim. The best way to mitigate the risk of ending in that situation is to always have a contingency plan;… Continue reading The crisis plan

The corporate talent gift

In the startup environment it is not uncommon to frown upon people with experience from the corporate world. They are either too old, too conservative, to0 expensive or just too corporate to make it in the startup world. But is this really true? I don’t think so. In fact I think the right corporate profile… Continue reading The corporate talent gift

Find focus in a story

I have always found that one of the most efficient ways to establish a focus is to start with the desired outcome and then tell the story about what everything will be like, when that outcome is achieved. My experience is that by doing that you can build a narrative of a desired future state… Continue reading Find focus in a story

Don’t try to be Keith Richards

Whenever you talk of ‘Sex, drugs and rock’n’roll’, you have to think of the legendary Rolling Stones. Not only have they made an eternal contribution to great music that will live forever. They have also lived the above myth to the extreme. Lead guitarist Keith Richards has been chief among those trying everything on the… Continue reading Don’t try to be Keith Richards

Reframing “How Might We…”

In my previous agency job I spent quite a lot of time working with the Google Design Sprint methodology, and I even got to a couple of moments of fame, when I both ended up teaching the methodology at the Danish Technological Institut as well as running a sprint for Google themselves. There were -… Continue reading Reframing “How Might We…”

Vision needs strategy

Most startups are founded on a vision; a wish to help bring about change to something in the world. But many lack a coherent strategy of how to get there in the end. How come? The difference is in the meaning of the various words. A vision is like a desert mirage. It’s aspirational, something… Continue reading Vision needs strategy

Make a choice

You and your company can't be all things to all people. You need to choose. That's always the first thought that strikes, when I hear of someone looking to build a multi-purpose product for a potentially big market; Jack of all trades, master of none. My rationale is that when you're going for several and… Continue reading Make a choice