Up your strategic thinking

Back in the day, when I wrote a book on what I called the efficient digital strategy, I did so because I was tired of working with clients (at the agency where I was back then), who had essentially no plan for what to achieve with the investments in digital they made nor any idea… Continue reading Up your strategic thinking

Making the vision operational

You start out with a vision. You fight to develop your product. You ship. And you get so caught up by day-to-day operations and fixing things that you don't have time to think about the vision or - more importantly - put initiatives in place for the longer term that will ensure you continue driving… Continue reading Making the vision operational

Have you got a sales quota?

The thing that truly separates a corporate job from a job at the startup is the chance to have an outsized impact on solving a problem for customers. More often than not the distance between problem, potential solution and the ability to get that solution in front of customers to test out is way short… Continue reading Have you got a sales quota?

What excites you?

What intrigues you the most? Going after the same things everybody else is going after? Or going counter and look in places that most other people have abandoned? I am all for the latter. While I recognize that there are indeed major trends out there and obvious opportunities, I personally find those that run counter… Continue reading What excites you?

Helping university research count

It is always a pleasure when you have the opportunity to go out and share some of the experiences and learnings, you have had, to an audience who need the insights in order to improve their odds of turning ideas into successful startups. I had such an opportunity the other day, when I visited the… Continue reading Helping university research count

Join the club

If you're looking for a great business model, look no further than to the subscription model. The idea of having a customer pay for your product or service on a recurring basis over and over again for all eternity is mouthwatering. Of course customers seldom stick around for that long, but I am sure you… Continue reading Join the club

Affecting change hurts

Working at startup takes it toll. Ambitions are running high, ressources are always stretched, a lot of processes are not in place, and getting the right talent to join the mission is super hard. There is absolutely every reason for why days and weeks can feel like an almost eternal struggle. But that's just the… Continue reading Affecting change hurts

Amplification beats disruption

Disrupting markets have for years been a formula for success for startups. Be nimbler, nicer looking and cheaper than the incumbents in your market, grow at a blistering pace whatever the costs associated with it and you will be on to doing great things taking your idea from it's inception into potentially a unicorn scale-up.… Continue reading Amplification beats disruption