Today we’re soft-launching a simple pilot of our latest project, which we call FIXDIT.
FIXDIT is for homeowners and home maintenance professionals who wants to get rid of all the horror stories about home maintenance and redecoration projects. It is a challenging area, and lots of homeowners put off doing projects for fear of getting into a quagmire. I know, because I am one of them myself. Which is why I thought it was an important problem to try to find a better solution for.
With FIXDIT we’re looking to bring the love back between home owners and maintenance professionals. We try out a completely new spin on the market and the dynamics in it, and time and – most importantly – your reception of the concept will tell whether this is the start of something more or just a stupid idea.
Enjoy! (the website is in Danish)
One of the easiest things is to get carried away by your great idea. For many aspiring entrepreneurs it just happens straight out of the gate. But even for those who have learned and accepted that getting to product/market-fit is an experimental process, it can be tricky to stay the course and be true to your process.
Staying nimble when you need to is a virtue. With an emphasis on ‘when you need to’. Because of course there comes a time – hopefully – where it makes a ton of sense to just do whatever it takes to hit it out of the park. Chances are though that that won’t be the first thing you need to do. And that doing it anyway may send you seriously off course – sometimes without the ability to recover.
A good way of staying the course could be to have a simple process drawn down. David J. Bland has an excellent one in a video here, where he connects Pirate Metrics for growth with experimentation and how to allocate time and budget. That is exactly what you need to make sure that you stay focused on the right things at the right points of time and that you stay the course and stay nimble, when you need to.
Countless times when people talk about doing an MVP, what they are really deep down looking to do is something that resembles the finished product. Or at the very least should be used as a quite feature heavy and robust stepping stone towards the finished product.
It is a misconception though. MVPs in its original definition are meant to be thrown away. They are meant to be product-imitations showcasing a critical hypothesis for your idea to potential customers in order to get hard data on what happens, when you throw it out there and – hopefully – the right people start taking notice and interact with it.
Looked at through that lens the MVP is just one way of validating your business idea and underlying hypothesis. In the test-library, I use, there are 59 other methods just like it. It is just a way of testing whether you can validate your idea and your critical assumptions. Nothing more.