Prepare for the digital health struggle

If you had the need for a piece of advice from a doctor, would you launch a super-app like WeChat to find one who could help you? No matter what you say you would do, it is already happening in China, where WeDoctor is part of the WeChat overall experience. And working to be available… Continue reading Prepare for the digital health struggle

The negative value proposition

Is creating value as a startup with something new always inherently positive for everybody concerned? Maybe not. What if part of the value creation you offer is to help take away the uncomfortable pain of someone having to confront someone else with a problem, the first one really just want to be rid off? Is… Continue reading The negative value proposition