There is a lot of talk about the effectiveness of content marketing for startups. And while I don’t doubt that it has some effect for some, I am firmly in the camp where I would advice anyone to up their game significantly, if they want to do content. Because there is som much ‘blah’ put… Continue reading Are you interesting?
Yesterday we held local elections in Denmark. Always a super exciting day where people come out to vote on the issues that matter the most in their everyday lives. While ideology seldom gets a lot of room in the local election campaigns, the ingredients are still there to pit people against eachother in order to… Continue reading The ‘Worldview’ biz model
The new Super Follower feature from Twitter looks super interesting; the ability for a user to offer special perks to followers, who choose to pay a monthly fee. One thing, we should immediately be asking ourselves: What took Twitter so long? Tiered access and perks is nothing new at all. Lots of different services have… Continue reading Twitter finally makes a move
Disney+ has gotten a really strong foothold in my household, since it launched in September last year. Where Netflix is just a plethora of content with hits and misses, the basic premise for firing up the Disney+ app is that when you do so you're immediately immersed into a content universe, where the production value… Continue reading The cue from Disney+
Disney+ launched in Denmark yesterday. By 6.45 AM I had it installed on 2 devices and our Apple TV at home. That's how much I have been looking forward to the launch. And yes, I saw the first two episodes of "The Mandalorian". But aside from being a cool service in itself with an abundance… Continue reading The real magic of Disney+
Is there ever such a thing as too much of a good thing? I came to think about it after following a discussion on Twitter about how news media may have been a contributor to their own digital demise by doing too much - or rather: publishing too much - rather than too little. The… Continue reading Infinity beats speed