There is a lot of talk about the effectiveness of content marketing for startups. And while I don’t doubt that it has some effect for some, I am firmly in the camp where I would advice anyone to up their game significantly, if they want to do content. Because there is som much ‘blah’ put… Continue reading Are you interesting?
Tag: content
The ‘Worldview’ biz model
Yesterday we held local elections in Denmark. Always a super exciting day where people come out to vote on the issues that matter the most in their everyday lives. While ideology seldom gets a lot of room in the local election campaigns, the ingredients are still there to pit people against eachother in order to… Continue reading The ‘Worldview’ biz model
Twitter finally makes a move
The new Super Follower feature from Twitter looks super interesting; the ability for a user to offer special perks to followers, who choose to pay a monthly fee. One thing, we should immediately be asking ourselves: What took Twitter so long? Tiered access and perks is nothing new at all. Lots of different services have… Continue reading Twitter finally makes a move
The cue from Disney+
Disney+ has gotten a really strong foothold in my household, since it launched in September last year. Where Netflix is just a plethora of content with hits and misses, the basic premise for firing up the Disney+ app is that when you do so you're immediately immersed into a content universe, where the production value… Continue reading The cue from Disney+
The real magic of Disney+
Disney+ launched in Denmark yesterday. By 6.45 AM I had it installed on 2 devices and our Apple TV at home. That's how much I have been looking forward to the launch. And yes, I saw the first two episodes of "The Mandalorian". But aside from being a cool service in itself with an abundance… Continue reading The real magic of Disney+
Infinity beats speed
Is there ever such a thing as too much of a good thing? I came to think about it after following a discussion on Twitter about how news media may have been a contributor to their own digital demise by doing too much - or rather: publishing too much - rather than too little. The… Continue reading Infinity beats speed