The other day I invited a good acquintance to come and visit us at inQvation and to provide feedback on an idea, we're toying with. The latter part made sense given that this person has about 30 years of experience within the industry, where our idea potentially offers a new angle on things. I asked… Continue reading Find the blind spots
Author: Mads-Jakob Vad Kristensen
Get value from values
What does it mean to have something of real economic value that customers want? Is it to have the best product within a category worth an extra charge, or is it to have a product that sits so well with the belief system of the customer that they are willing to pay a premium price… Continue reading Get value from values
Use the ecosystem
Greg Satell makes a very important point when arguing that even the best ideas cant' make it on their own - they all need an ecosystem to thrive. Without they risk losing out to lesser ideas properly seeded through various channels. And that is - often - a real shame. The point is worth mentioning… Continue reading Use the ecosystem
In the Bubble
This summer I am trying to teach myself how to do visual programming using Bubble. I have been trying to get a better understanding of coding for years but never had the patience for it. Bubbles visual approach is a lot more appealing to me. Why am I doing it? Because I like being able… Continue reading In the Bubble
Read up
The other day I spent a good chunk of the day browsing the web reading up on reviews on how current solutions address a particular problem we are looking at giving a new spin on at inQvation Studio. It was most illuminating. Of course there is always the risk of you being biased by the… Continue reading Read up
When tech matters
Having worked with technology and product development for close to 20 years, I have never considered myself someone who was fascinated by technology for technologys own sake. Rather I have been - and continue to be - fascinated by what kind of problems technology can help solve. Case in point: New search seems to indicate… Continue reading When tech matters
Join us!
If you are interested in working with turning ideas into viable startups, I have the perfect opportunity for you: Apply to become Growth Designer in our Studio team at inQvation. We never know, when we start out with an idea, if it is going to fly or come crashing down on us. That is why… Continue reading Join us!
Go talk to a customer
One of the things that continues to amaze me is the power of actually seeking out potential customers for solving a problem and chat to them about their experiences so far in both experiencing the problem and trying to find solutions for it. It is easy to get an idea all by yourself. But the… Continue reading Go talk to a customer