Have you ever thought about how many different SaaS tools for business there are, who help you get things, you have decided on doing, done, but how few (great) tools there are at helping you reach the right operational decision about what to do?

As a former business manager with a deep passion for getting involved and being operational on this and that I have often wondered. Especially since I have first hand experienced how the decision making process in corporations is inherently flawed.

Many of the decisions being made are not necessarily based on the facts or the access to the best data. They are based on habit, hearsay, politics and whatever else somewhat murky pretext. And the results show;

Poor decisions leading to sub-par initiatives and less than optimal outcomes.

It’s a huge problem for many large organizations but also one it’s hard to talk about and address efficiently, as any kind of fact finding and urge to try and improve the status quo will undoubtedly uncover all the hidden flaws of how decisions are actually being made.

In software development the problem has to a large extend already been fixed by agile development methodologies and processes. Here widely adopted and accepted frameworks already exist, and there is a plethora of software platforms and tools that help facilitate smooth and efficient development processes – examples such as Jira and Asana comes to mind.

Of course it would be possible to take some of these platforms and adopt them for ‘operational business development’ rather than software development, and many already do that. But why the need to settle?

In my mind a very valid question to ask is this: Why shouldn’t operations – the day-to-day job of execution to make a business work with customers, suppliers, employees and other stakeholders – have the benefit of the same kind of lean mean software orchestration, as software development already has?

Of course it should.

We could call it ‘business management software’ and define it almost as a kind of OS for operations or an exoskeleton for operators enabling the organization to get even more out of employees, who are already doing a great job.

Solving the operations efficiency challenge centered around transparent, data backed decision processes based on context could prove to be an unlock of immense value for corporations large and small. And thus also an opportunity worth pursuing for entrepreneurs looking to deliver real tangible value for business users – and operator-savvy investors understanding the inherent opportunity in this space.

(Photo by Adeolu Eletu on Unsplash)

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