Differentiation through humanity

In a world where more and more can be automated, run and optimized by algorithms, how do you develop true differention?

My bet?

Humans. And the human intellect.

As more and more gets automated and in essence standardized, human flavour, feel or whatever we choose to call it, will in essence be one of the most important if not the only true differentiator.

Your unique feel will be what separates you from everybody else you’re competing against.

That’s a good thing, I think. Not only will it allow us to focus more on how we deliver that value that is above and beyond what everybody else and their automated solutions can do. It will also provide us with a sense of purpose, fulfillment and joy, which I think is essential for us as a species to thrive.

So let this be a note to those who fear that machines are taking over:

Humans, being human and humanity as such will only gain in importance going forward.

(Photo by Erik Dungan on Unsplash)

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