…despite the infinitesimally small odds of getting hit by a bolt of lightning, approximately 240,000 incidents happen each year. Technically, it could happen to me or you. But a strategy to increase your chances of being hit while simultaneously hedging on a positive outcome is akin to trying to get hit by a very small bolt of lightning.
There’s no such thing. And you can’t predict it, no matter what you saw in Back to the Future.“r/wallstreetbets and the Lesson of Viral Exposure for Startups“, Joe Procopio
Going viral is not a viable business strategy. Just as betting on only being hit a tiny bit by lightning is just stupid.