Beware of bolts of lightning

…despite the infinitesimally small odds of getting hit by a bolt of lightning, approximately 240,000 incidents happen each year. Technically, it could happen to me or you. But a strategy to increase your chances of being hit while simultaneously hedging on a positive outcome is akin to trying to get hit by a very small bolt of lightning.

There’s no such thing. And you can’t predict it, no matter what you saw in Back to the Future.

r/wallstreetbets and the Lesson of Viral Exposure for Startups“, Joe Procopio

Going viral is not a viable business strategy. Just as betting on only being hit a tiny bit by lightning is just stupid.

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