Some people think that being super aggressive and speak in war-like metaphors is the way to go, when it comes to showing leadership in a start up.
I would suggest it shows more of a profound insecurity that you’re trying to hide by bluster.
Trying to hide things is borderline poisonous no matter how or why you do it.
Therefore, try showing of your insecurities. Or at least abstain from trying to hide them.
Getting something good up and running and making a success of it is super hard work with a lot of moving parts, and there are a ton of things that can go wrong and most likely will.
There’s no shame in acknowledging that.
Trying to hide that fact will ultimately just reflect bad on you. In addition to that it will make it super hard for people to help you, where you need help. And you and your company may suffer as a consequence.
And that’s not what you want, is it?