Just throw in the Xbox

…with Xbox Game Pass you not only get access to over 100 games, along with all of the other usual online services you might expect, but for an additional $10/month, you can get an Xbox Series S as well ($20/month for the more capable Series X)! Notice the framing there, which is the opposite of how I put it on Thursday: given the fact that consoles have always been an up-front purchase, the natural way to think about Microsoft’s monthly pricing option is that it is a 24-month installment plan for the $299 Series S or the $499 Series X, with Xbox Game Pass added on top. Given that Microsoft’s strategy is all about subscriptions, though, it makes sense to consider the console itself as the bundled benefit.

Ben Thompson, Stratechery, “2020 Bundles”

The idea about doing the subscription the other way round – first content, then device as an add-on – is brilliant.

I am seriously considering this, when it becomes available.

(Photo: Pixabay.com)

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