Yesterday at inQvation we were honoured to get a visit from the brand new Incubation Studio team from LEGO Ventures. They are just setting out with some really cool people onboard, and they had asked if they could come and learn from our experiences, and of course they could. We are always willing to share and have a very transparent approach to the things we do, and the things we learn.
One of the things that came up during our discussion is how much work-in-progress it is to build a Studio-setup that works. Now, this doesn’t mean that we are doing random stuff every single day – we are most definitely not. But what it does mean is that nobody – not even the ones who claim they do – has a proven, repetitive model for how they make it work in all its fine print.
In fact, I don’t think you can create a model that works the same way every single time down to the tiniest detail. What you can do, however, is to create and fine tune an approach ‘above the water line’ so to speak, where you can communicate and replicate in broad terms, how your funnel for projects look. To that end to the naked eye it will look like a standardized approach, yet ‘below the water line’ it will be different tools, methods and learnings from time to time. I don’t think it can be in any other way.