Ego eats impact

You either love life or you are afraid to die. That’s how a Danish politician tried to frame the peoples response to Covid-19 on Twitter yesterday. Naturally, it is both a false, primitive and superficial way of putting it. I could just as well say that there are those that are full of themselves and…

Lead by experience

Yesterday, the company I chose to deliver fiber to my home made their best effort to loose me as a customer. Due to unfortunate circumstances I narrowly missed a visit by a technician, and when I called them to figure out what went wrong, the customer support was rude and hung up on me. Companies…

Treasure the soft skills

When you’re looking to solve a problem and improve something for someone, empathy matters. You need to be able to put yourself in the shoes of the customer, feel their pain and use the insight generated to fuel your product development efforts. When we fail to employ empathy and other soft skills like it, we…